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Keep your customers in the loop with important shop updates, new product announcements, or exclusive discount codes with the Zapier MailChimp integration! When a customer places an order in your shop, their contact information will be automatically added to the MailChimp newsletter of your choice - giving you a simple way to keep relationships moving forward with your customers after they make a purchase.


  • Price: Zapier is free for 5 Zaps, and paid plans start at $20/month - while MailChimp is free up to 2,000 subscribers or 12,000 monthly emails.
  • Requirements: Zapier account and MailChimp account
  • Developer: Zapier and Big Cartel
  • Support: Zapier


  1. If you haven’t already, sign up for a MailChimp account and a Zapier account.
  2. Head over to the MailChimp / Big Cartel integration page and click Use this Zap.
  3. The Zapier wizard will walk you through all of the steps to connect your Big Cartel and MailChimp accounts.
  4. Once your accounts are connected, you’ll need to select the newsletter to add your subscribers to (along with other advanced options). The Email field is pre-filled with the customer email address from each order.
  5. Click Save + Finish, and you’re all set! When a customer places an order in your shop, their information is automatically added to your MailChimp newsletter.